PROJECTS
Developing brand language systems for European clients
As a freelance creative director I have worked over the years with a number of Paris agencies and reputable international clients, initiating many corporate identity projects in Europe ( Notz Group Switzerland, Swarovski Austria, Interbrand NY, VideoMusic and AirEurope in Italy, Group Sonae Portugal ). The projects you see above are a small selection from my book “Strategy & Graphic Design“, published in France by the editors Dunod, which you can check out on my book page. Click below if you wish to see more examples of my work.
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ça se crée, ça se fait
![emanuel01](https://creativegenebook.com/wp-content/uploads/2022/12/emanuel01.png)
AUDIT CONSEIL • COACHING RSE • BRANDING • ARCHITECTURE
C’DESIGN
A dynamic partnership of compatible expertises, a shared vision of the role of creativity in the design process.
Many of the projects you see here were developed and applied in partnership with C’Design, a multi-disciplinary creative agency founded by CSR & design expert Emmanuel Champenois. Together we have structured and coordinated the rebranding of numerous French retail chainstores and restaurants. We were also partners together at the agency DesignDay, a retail and concept design company based in Paris, which gave us a wealth of branding experience in many different market sectors
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CREATIVE DIRECTOR & COMMUNICATIONS SPECIALIST
Coaching & Expertise
BRAND ANALYSIS
STRATEGY & BRAND PLATFORM
CORPORATE IDENTITY
PACKAGING DESIGN
ILLUSTRATION
ADVERTISING & PUBLIC EVENTS
ENVIRONMENTAL SIGNAGE
MULTI-MEDIA BRAND APPLICATION
NAMING & COPYWRITING
Market experience
RESTAURANTS & CAFES
SPORTING BRANDS
FASHION AND BEAUTY
SPECIALTY STORES
SUPERMARKET & FOODSTORES
HOTELS & PHARMACIES
TELECOMMUNICATIONS & MEDIA
PROPERTY & FINANCE
FRANCHISE CONCEPTS